Hey there! I'M CELSO, A CREATIVE & ART DIRECTOR WHO FINDS INSPIRATION IN THE STORIES OF PEOPLE AND THE EMOTIONS THAT CONNECT US ALL.
This site displays strategic storytelling that taps into universal human emotions to achieve business goals. Though some of the images stand alone, each has an intentional story behind it.
With many major brands, I've led and collaborated with talented, multi-disciplinary teams - including directors, photographers, art directors, designers, and copywriters - to shape compelling campaigns that leverage emotional resonance to effectively communicate products, services, and missions. My aim is crafting stories that speak to target audiences on a deeper level in order to meet communications objectives.
The work here reflects this strategic approach.
Feel free to explore the portfolio. I'm excited to provide insight into the thinking behind each piece and discuss how impactful narratives and emotional connectivity can advance your brand communications. Let's chat!
People
Things
Stories
Organic Intelligence,
Artificially flavoured™
